The Social Media Beat

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The Social Media Beat

Posts Tagged 'Instagram'

Check out all of the posts tagged with 'Instagram' below. If you still can't find what you are looking for, try using the search-form at the sidebar.

What are Instagram Stories?

By now, you’ve probably heard about a big uproar in the social media universe regarding the new Instagram Stories. What the heck is it, you ask? Well, it’s basically Instagram’s direct challenge to the fastest-growing, youth-obsessed ...

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Out with the Old, In with the New: Instagram is A Changin’

The saying goes, “the more things change, the more things stay the same,” and that’s certainly true for social media. Instagram is the latest social media platform to go through a big batch of changes recently from how it looks to how...

Understanding Social Media 101

Many of the blogs you read on here go into great detail about social media strategy, how a new platform works, and tips for how you can be the most successful at using different platforms. But something critical that’s often overlooked is a basic u...

Using Social Media to Reach Your Community and Beyond

In the past 10 years, the use of social media and the number of social media platforms has skyrocketed and everyone from the greatest generation to millennials is using some form of social media. Right now this is one of greatest resources to not onl...

10,000 Characters for a Tweet?

In January 2016, many tech media outlets began reporting that Twitter would be increasing their character limit for tweets from 140 characters to 10,000 characters (see this article from Re/code). While an official announcement from Twitter has yet to be ...

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Do You Speak Digital?

There's a new language sweeping the land. The younger generations speak it fluently. The masses are quickly adopting it. It sounds a lot like English but there are subtle nuances to it that are linked to pop culture and current events. Does your departmen...

Spreading Cheer – and Safety – this Holiday Season

Who doesn’t love the holidays in New York City? Rockefeller Center, ice skating in Central Park, Times Square...but for us at the NYPD, this time of year is also a busy season, as thousands of people flock to the city to enjoy the special holiday at...

Officer Elf on the Shelf Returns to Sarasota Police Department Headquarters

For the second year in a row, Officer Elf on the Shelf has returned to provide backup to the Sarasota Police Department Officers in the City of Sarasota, Florida. So far in 2015, Officer Elf was spotted at the airport waiting to catch a flight from the No...

“Good Sergeanting” and LESM

This blog is tuned to all levels of supervision and management, but focuses on the first level supervisors - those who have the valued responsibility of conducting shift briefings. I hope this is informative to you all - even if you are a veteran supervis...

#IACP2015 Recap: Tips and Tricks to Know if Your Social Media Efforts are Working

Most law enforcement agencies have been using social media to different degrees for several years now, but how do you know if your efforts are working? That was the question during Saturday’s IACP 2015 conference session by Cambridge Police Dep...

Social Media Strategy

How do you get such great stuff to post and why is it so popular? That’s the most common thing I’m asked now that law enforcement agencies have, for the most part, moved beyond their fear of dealing with negative comments on social media. T...

Video Engagement

There has been an absolute explosion in the world of live stream video over the last year, which can lead to a little bit of overload for our law enforcement social media managers. First, Meerkat jumped onto the scene with its debut at SXSW in Austin, T...

Social Media - Old School Style

I call this blog Social Media—Old School Style because it’s about using ways that are considered “old school” by today’s standards to accomplish the same mission as social media: educate, inform and engage with your community...

#WhyIWearTheBadge Wednesdays, Keeping the Campaign Going Strong

Agencies all over the world are taking to Facebook, Twitter, Instagram, YouTube, and even Periscope to share their #WhyIWearTheBadge stories and to connect with the communities they serve. The #WhyIWearTheBadge campaign was designed to highlight the diver...

Why I Wear the Badge - #WhyIWeartheBadge

Why I Wear The Badge In 1962, President John F. Kennedy signed a proclamation that designated May 15th as Peace Officers Memorial Day and the week May 15th falls in as Police Week. 20 years later, the Memorial Service in Washington D.C. bega...

Using Social Media to Protect and Serve

As regular readers—and even those not-so-regular readers—of The Social Media Beat know, law enforcement agencies of all sizes across the world are using social media in innovative and effective ways. Social media provides law enforcemen...

Social Media Created Citizen Investigators

Whether your department uses Facebook, Twitter, Instagram, Pinterest, or a different platform, you can take advantage of the power of social media to create citizen investigators across your community.  Unfortunately, that will never happen unless yo...

Why Law Enforcement Should Be Using Instagram

Facebook, Twitter, and YouTube may get all the attention when it comes to social media, but the mighty Instagram should also be a contender when it comes to engaging with your community. According to Digital Marketing Ramblings, Instagram’s growt...

Using Instagram to Increase Your LESM Presence

Sgt. Jay O’Neill is one of two Public Information Officers for the Glendale, Arizona, Police Department.  A relative newcomer to the law enforcement public information sector, Sgt. O’Neill has led the Glendale Police Department in embraci...

The Best Social Media Police Account

Look at Twitter or Facebook, Pinterest or Instagram long enough and it will become quite clear that there is a major difference between the best police/law enforcement social media players and the rest. Listen to the circles enough and very quickly you...

Improving Your Agency’s Brand, Online Persona, and Engagement with Your Community

Today’s post is the ninth in a series of blog posts highlighting IACP 2013 social media workshops. This post is about the Social Media 2.0: Improving Your Agency’s Brand, Online Persona, and Engagement with Your Community session on Sunday, Oc...

Picture This: Using Instagram and Community Policing to Counter Violent Extremism

Today’s guest post comes from the staff of the Community Policing and Countering Violent Extremism project at the International Association of Chiefs of Police. Social media is a great tool for law enforcement to use for connecting, communicating, ...

In Case You Missed It: Changes to Instagram, Twitter, and Facebook

As 2012 comes to a close, a few popular social media sites have rolled out some major changes. So, in case you missed it… Instagram updated its terms of service. Twice, actually. Instagram updated their terms of service early last week and immed...

In Case You Missed It

Social media is an ever-moving target with new sites springing up, old sites disappearing, and functionality constantly changing. Here are just a couple recent changes and updates from the social media sphere. Facebook added a share button to its mobi...

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About This Blog

So you have found, or perhaps stumbled upon, The Social Media Beat, the blog for the IACP Center for Social Media Web site. The Social Media Beat is about three things: social media, law enforcement, and perspective. Here you will find a fresh outlook on the issues that are affecting law enforcement agencies and their personnel when it comes to social media.

Social media is taking the world by storm. Social networks, blogs, photo and video sharing sites, and virtual communities are changing the way people live, work, and play. These tools present unique opportunities as well as challenges to the law enforcement community.  The Social Media Beat brings together a team of bloggers who will speak directly to you about hot topics and current issues.

Bloggers include IACP staff and practitioners in the field who can provide a unique front-line perspective. Our team cares about social media and wants to ensure that law enforcement across the country are knowledgeable and well-equipped to incorporate this technology.

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About the Authors

Dionne Waugh

Dionne Waugh is the Digital Communications Manager for the Jefferson County Sheriff’s Office, which is the largest, full-service sheriff’s office in the state of Colorado. Prior to that, she spent more than six years creating and leading the Richmond, Virginia, Police Department’s social media efforts, which led to international acclaim and recognition.

She has spoken about law enforcement and social media at more than a dozen conferences across the country in addition to four IACP annual conferences. Waugh is a former newspaper reporter who wrote about crime, police, and the court system for several years. That experience and an ingrained curiosity for what makes people tick has fueled her desire to improve communication between people. Follow Dionne on Twitter @JeffCoSheriffCo.

IACP Center for Social Media

IACP's Center for Social Media serves as a clearinghouse of information and no-cost resources to help law enforcement personnel to develop or enhance their agency's use of social media and integrate Web 2.0 tools into agency operations. The Center is funded by the Bureau of Justice Assistance, Office of Justice Programs, U.S. Department of Justice.

Leon Robertson

Officer Leon Robertson is the Social Media Coordinator for the Hampton Police Division. Robertson has developed internationally recognized public safety messages, including the Jingle Bells “Holiday Safety Remix” in December 2013. He has extensive experience in graphic design, video & audio production, and managing various social media platforms. You can follow Officer Robertson’s efforts with the Hampton Police Division on Facebook, Twitter, and YouTube.

Tracy Phillips

Tracy is a Senior Project Specialist with the IACP. She is responsible for managing the day-to-day operation of the Web site and coordinating the site's social networking plan. In addition, Ms. Phillips provides writing, editorial, and technical assistance on a variety of association projects and activities, including police management studies, job analyses, executives searches, federal grants, and various research projects and proposals. She has more than 10 years of experience in state and local government, including work as a management analyst, performance auditor, and crime analyst. Ms. Phillips holds a master's degree in public administration from the University of Georgia and a bachelor's from Clemson University.

Want to hear more from Tracy Phillips? Follow her and the Discover Policing team on TwitterFacebook, and on the Inside Discover Policing blog. You can also network with other police recruitment professionals in the Law Enforcement Recruitment LinkedIn group.

Zach Perron

Lieutenant Zach Perron is the public affairs manager for the Palo Alto (CA) Police Department. Zach was a 2014 visiting fellow at the IACP in the Center for Social Media. He serves on the steering committee for the Bay Area Law Enforcement Social Media Group (BALESMG), and is a member of the US. Department of Homeland Security's Virtual Social Media Working Group (VSMWG). He holds a bachelor's degree in American Studies from Stanford University and is now pursuing a graduate education at the Naval Postgraduate School's Center for Homeland Defense and Security in Monterey, California.  You can follow him on Twitter: @zpPAPD.

Dave Norris

Sergeant Dave Norris is a 21 year veteran of the City of San Mateo Police Department. He has worked in a number of positions including Juvenile Detective, Field Training Officer, Narcotics Detective, and Patrol Supervisor. Dave is currently assigned to Community and Media Relations and oversees day-to-day functions that involve the relationship between the police, the community, and the media. Dave is dedicated to the increase of community engagement through the use of social media. Under his management, San Mateo PD's direct subscribers to community alerts and public safety messaging has grown from several hundred to over 22,000.

Chris Hsiung

Captain Chris Hsiung commands the Field Operations Division at the Mountain View Police Department in California. Through the department Community Action and Information Unit (CAIU), he manages strategy, community engagement, and growth through the police department social media channels. Chris has been serving the Mountain View community for over 19 years and has held a variety of assignments within MVPD. These include detective assignments in Property Crimes, Person Crimes, and High Tech Crimes as well as collateral assignments on SWAT and the Field Evidence Team. He also serves on the planning committee for the Bay Area Law Enforcement Social Media Group (BALESMG). You can follow him on Twitter @chMtnViewPD.

Lynn Hightower

Lynn is the Communications Director and Public Information Officer for the Boise Police Department and has served in that role since October, 2003. Lynn also serves at the PIO for the Boise Fire Department. Lynn authors and manages the social media outreach for Boise Police and often acts as media spokesperson. She advises officers from patrol to command staff on media and public communications skills. Lynn joined the Boise Police Department after 17 years as a television reporter, producer, anchor, and news director. Lynn regularly instructs new officers at the Boise Police Academy and has given media and public communications presentations to dozens of federal, state, and local emergency responder agencies. Follow Lynn and Boise Police on Twitter @BoisePD.

Billy Grogan

Billy Grogan is the Chief of Police for the Dunwoody Police Department in Georgia. Chief Grogan was hired on December 17, 2008, after serving 28 years with the Marietta, Georgia, Police Department, to start a brand new department. On April 1, 2009, the Dunwoody Police Department began operations with 40 sworn officers and eight civilians providing police services to the 47,000+ residents of the City of Dunwoody. Chief Grogan embraced the use of social media from day one of operations. The Dunwoody Police Department began using Twitter the first day and has added Facebook, YouTube, Pinterest, and Vine to their arsenal since then as effective tools to market their department and engage their community. Chief Grogan has written about the benefits of law enforcements use of social media, participated in several social media focus groups and lectured at the IACP, Georgia Association of Chiefs of Police Conference, COPS Conference, and many other venues. Follow Chief Grogan on Twitter @ChiefGrogan and the Dunwoody Police Department @DunwoodyPolice.

Mark Economou

Mark Economou is the Public Information Officer for the Boca Raton Police Department in Boca Raton, Florida. His media and public relations background spans nearly 20 years. Spending nearly 15 years in radio and television news, Economou held many positions from assignment editor, reporter, anchor, and executive editor. After that, he served as the Director of Media Relations for Cote & D'Ambrosio, a Public Relations, Marketing and Advertising firm in Wickford, RI. He then served as head of Media Relations for Citizens Bank of Rhode Island, the 9th largest bank in the United States. Follow Mark on Twitter @BocaPolice.

Frank Domizio

Corporal Frank Domizio has been with the Philadelphia Police Department since 1997. He is currently assigned to the FBI’s Regional Computer Forensics Lab as a Forensic Examiner. Previously he was assigned to the Department's Office of Media Relations and Public Affairs where he was the Social and Digital Media Manager. Frank has spoke at several industry conferences and major universities on the topics of social media and content strategy.

Tim Burrows

Tim Burrows was a sworn police officer for 25 years with experience in front line operations, primary response, traffic, detective operations, and supervision. He has training in a broad spectrum of policing responsibilities including IMS, Emergency Management, computer assisted technology investigations, leadership, community policing, and crisis communications. Tim left policing but has remained involved through consulting with law enforcement on the advancement of communications and social media. Tim runs #CopChat on Wednesday nights at 9pm ET, to allow police and community members to connect and break down barriers. To learn more about him you can follow him on LinkedIn, Twitter and Facebook or click here to contact him

Guest Blogger

The Social Media Beat periodically features guest bloggers who share their perspective on the topic of social media and law enforcement. These individuals are law enforcement professionals; sworn and civilian personnel from agencies of all types and sizes throughout the world. If you are interested in guest blogging, please send your request to All bloggers must be affiliated with a law enforcement agency or educational institution. We cannot accept blog entries from vendors or others working in a for-profit capacity.

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